I don’t need to introduce Ruud Hein to those of you in the business of SEO, but for those of you in other areas of joy: Ruud works at Search Engine People and is a programmer, developer and knows a thing or two about SEO. He is known for his many interviews, he always has [...][...]
Posts Tagged ‘seo’
June 12th, 2009 - 3:58 pm § in SEO & marketing
What Google owes you: nothing
There has been a fair bit of noise about Google owing an explanation about the recent announcement that they were considering nofollow from now on. The SEO community has called for further explanations and for information about PageRank and how Google functions. There is a feeling that people feel e[...]
June 1st, 2009 - 5:41 pm § in Inspirations, SEO & marketing
Can you get “Kuniaki Nozoe” to #1?
Greenpeace are launching a campaign to bring more awareness to the climate issues we face. Interestingly enough, it involves all you SEO’s out there. “The Cool IT Challenge ranks the CEOs of top IT companies on their climate leadership, then asks techies to bet on those most likely to im[...]
April 21st, 2009 - 1:13 pm § in SEO & marketing
Over-optimised sites nullified
A very useful and eye-opening paper crossed my desk called “Nullification test collections for web spam and SEO” by Jones and Ramesh, Hawking and Craswell from Canberra University in Australia. They want to encourage the compilation of a large corpus for adversial IR research. CMU are bu[...]
April 12th, 2009 - 10:20 pm § in SEO & marketing
More LSI amusement
I wanted to get your opinion on how the Google algorithm actually works according to Leslie Rohde from “StomperNet”. He posted 2 videos, one about LSI and one about “Referential integrity”. “Warning – “Advanced” SEO Technique DOES NOT WORK” vi[...]
April 8th, 2009 - 12:46 pm § in SEO & marketing
Which SEO’s should not read IR or search papers
There has been a lot of chat in the past about whether SEO’s should read research papers around information retrieval and search. I think it is important, but perhaps not for all of the SEO’s out there. We don’t approach the business in the same way necessarily so for some it w[...]
