Posts Tagged ‘search engine optimization;’

April 8th, 2010 - 9:47 pm § in SEO & marketing

Rankings are not (that) important

Search engine rankings were quite the rage some 10 odd years ago but SEO matured as a profession, as did the learnings and the KPIs (not to mention search engine technology). I have seen countless #1 rankings for highly competitive search spaces that didn’t make any money. I’ve also seen[...]

March 24th, 2010 - 6:32 am § in SEO & marketing

The new SEO: Visibility strategist

SEO has moved on in the last 5 years (considerably some might say) yet I still see the same skill requirements and the somewhat vague job descriptions in job listings. It isn’t easy to hire for the role of SEO if you’re not an expert in it, so word of mouth does go a long [...][...]

September 4th, 2009 - 8:45 am § in SEO & marketing

The end of SEO: an interview

Fran Molloy of the Nett# magazine interviewed both myself, Kate Gamble and Glenn Murray a little while ago. The interview has been published and is available for you to read now. It’s called “The end of search engine optimisation”, I hope you find it interesting. Do you think t[...]

May 6th, 2009 - 8:23 am § in SEO & marketing

SEO Superheroes revealed

It is no secret that I love comic books and their superheroes. They aren’t all for children, take Vertigo comics with Sandman and the Preacher, for example, or the Watchmen even. “A superhero (sometimes rendered super-hero or super hero) is a fictional character of unprecedented physical[...]

April 8th, 2009 - 12:46 pm § in SEO & marketing

Which SEO’s should not read IR or search papers

There has been a lot of chat in the past about whether SEO’s should read research papers around information retrieval and search.  I think it is important, but perhaps not for all of the SEO’s out there.  We don’t approach the business in the same way necessarily so for some it w[...]

November 7th, 2008 - 8:59 pm § in Uncategorized

Patent for SEO software (2008)

I came across a patent for seo software.  The inventors are Ray Grieselhuber, Brian Bartell, Dema Zlotin, and Russ Man.  It’s called “Centralized web-based software solution for search engine optimization” and it was published on the 12th June 2008. They have patented a piece of [...]





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