Posts Tagged ‘search engine optimisation;’

September 4th, 2009 - 8:45 am § in SEO & marketing

The end of SEO: an interview

Fran Molloy of the Nett# magazine interviewed both myself, Kate Gamble and Glenn Murray a little while ago. The interview has been published and is available for you to read now. It’s called “The end of search engine optimisation”, I hope you find it interesting. Do you think [...]

June 12th, 2009 - 3:58 pm § in SEO & marketing

What Google owes you: nothing

There has been a fair bit of noise about Google owing an explanation about the recent announcement that they were considering nofollow from now on. The SEO community has called for further explanations and for information about PageRank and how Google functions. There is a feeling that people feel e[...]

June 10th, 2009 - 2:42 pm § in Guest posts

SEO Copywriting is Dead! Here’s Proof…

I’m happy to publish a nice guest post from copywriter Glenn Murray who has a bunch to say about copy and he is well versed in this area so I hope that you join in the conversation and add your 2 from whichever currency. Over to Glenn… There’s a lot of talk around the traps, at the [..[...]

May 29th, 2009 - 12:23 pm § in SEO & marketing, Tutorials

PYO SEO

“PYO strawberries” are words usually found on a hand painted wooden sign at the side of the road in the British countryside during the summer months. It means “Pick your own strawberries” for the non-countryside types! This can be adapted to the SEO world too. This post is a[...]

April 21st, 2009 - 1:13 pm § in SEO & marketing

Over-optimised sites nullified

A very useful and eye-opening paper crossed my desk called “Nullification test collections for web spam and SEO” by Jones and Ramesh, Hawking and Craswell from Canberra University in Australia. They want to encourage the compilation of a large corpus for adversial IR research. CMU are bu[...]

January 7th, 2009 - 11:08 pm § in Uncategorized

Blackhat discussed at ACM

Ross Malaga (Professor in information systems at Montclair State University) wrote an article for the ACM in December 08 about what the worst practises in SEO were and which ones got you banned from Google.  I am sure many of you SEO’s will have plenty to say about this.  The article is an A[...]





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