Posts Tagged ‘Google’

July 3rd, 2009 - 12:58 am § in Information retrieval

Microsoft and Information Retrieval

With the advent of Bing and the fact that it works really well, people are starting to take Microsoft seriously in the search domain. The previous offerings were not as strong as Google and with Google being such a behemoth in search, it was going to take a fair bit to even cause a tremor. [...][...]

June 12th, 2009 - 3:58 pm § in SEO & marketing

What Google owes you: nothing

There has been a fair bit of noise about Google owing an explanation about the recent announcement that they were considering nofollow from now on. The SEO community has called for further explanations and for information about PageRank and how Google functions. There is a feeling that people feel e[...]

June 12th, 2009 - 3:37 pm § in Ranking algorithms

Papers on PageRank you should read

PageRank is a standard and much discussed topic in SEO and while it is relevant, the methods and techniques discussed are often not. There is a lot of discussion around the original PageRank formula which is relevant, but there have been many changes and improvements since 1998. If you are an SEO w[...]

June 11th, 2009 - 2:04 pm § in Information retrieval

Extracting meaning from content: progress

I’m excited when I come across news like this because it’s my area of research. MIT covered this and presented TextRunner, a system capable of extracting meaning from billions of documents. It is not new, but it is working a lot better now which is why it’s exciting. It’s act[...]

June 10th, 2009 - 2:42 pm § in Guest posts

SEO Copywriting is Dead! Here’s Proof…

I’m happy to publish a nice guest post from copywriter Glenn Murray who has a bunch to say about copy and he is well versed in this area so I hope that you join in the conversation and add your 2 from whichever currency. Over to Glenn… There’s a lot of talk around the traps, [...][...]

June 9th, 2009 - 12:19 am § in Search engines

Bing in less than 5mins

I don’t usually blog about things unless I feel I really have something to add to the current discussion and in the case of Bing I don’t think I do. I haven’t had much time to play with Bing and evaluate it as it deserves to be, so the following is a short list of [...][...]

June 6th, 2009 - 10:41 am § in Tools

Content analysis toolkit (CAT)

It’s not a list of tools, it’s one easy to use tool. CAT is used to explore relationships in text and to get a better overview of how it is made up and what elements are important in it. CAT also works on an entire folder, so you can get some pretty interesting information on [...][...]

June 1st, 2009 - 5:41 pm § in Inspirations, SEO & marketing

Can you get “Kuniaki Nozoe” to #1?

Greenpeace are launching a campaign to bring more awareness to the climate issues we face. Interestingly enough, it involves all you SEO’s out there. “The Cool IT Challenge ranks the CEOs of top IT companies on their climate leadership, then asks techies to bet on those most likely to im[...]

May 29th, 2009 - 12:23 pm § in SEO & marketing, Tutorials

PYO SEO

“PYO strawberries” are words usually found on a hand painted wooden sign at the side of the road in the British countryside during the summer months. It means “Pick your own strawberries” for the non-countryside types! This can be adapted to the SEO world too. This post is ai[...]

May 25th, 2009 - 1:36 pm § in Tutorials

How does search engine personalisation work?

Search engines are personalising their results and not only in the SERPS but also in the paid ads arena and for things like Google alerts for example. It’s important to understand why personalisation is difficult, how it works and what future directions are. Without this information it’s[...]





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