Here I’ve listed a whole list of resources to help you learn all about SEO. Learning SEO and online marketing is different from learning IR. With SEO you can jump right in and start getting involved, the general consensus is that you learn better from doing than reading about it. Like anything though, it’s good to have a place to start and the following some of these resources should get you started. I didn’t use books myself, because there weren’t really that many available then, but the ones I’ve listed will give you a reasonably good strating point if you’re looking for bedtime reading. I favour particular blogs, websites and other online resources because this business changes fast and the information there is hot off the press.
There are a LOT of ressources all over the web, but this list contains those I trust (although there are more than this), and of course don’t forget to check my blogroll of more good people and resources to discover. This should get you started.
Books:
Search Engine Optimization For Dummies (For Dummies (Computer/Tech))
by Peter Ketn
Building Findable Websites: Web Standards SEO and Beyond by Aarron Walter
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions by Tim Ash
Tutorials:
Webconfs complete tutorial
Yahoo! Help on ranking well
Google’s SEO help zone
Matt Cutts works for Google and has the job of liaising with the SEO community, you will learn a good deal from him.
David Harry has a good amount of useful tips and tutorials for you.
SEO Scoop’s comprehensive guide
Search Engine Watch have an SEO 101 section and loads of other resources too.
SeoMoz have a selection of guides that you can look at.
The Search Engine Roundtable has been around for ages and offers good resources and insight.
SeoBook offers training, tools and more.
Bruce Clay will give you a well rounded view on the subject.
The SEO Chat forum is useful too if you have some questions.
Other resources:
My Blog Roll
SEO 101 have a series of podcasts available.
Highrankings offer SEO classes and Workshops as well as an excellent forum.
Search Engine Journal has a comprehensive list of available tools – there are many of these, you’ll find out which ones work for you.
