I wrote a guest post over at David Harry’s site Huomah, and I decided to talk about paid links (also called nepotistic links) and present recent research in that area so SEO‘s who do use them can assess whether they are misleading links or not. It is possible to see that an automated s[...]
Archive for the ‘Adversarial IR’ Category
January 7th, 2009 - 11:21 pm § in Adversarial IR, Information retrieval
SEO = Adversarial IR
SEO is more than often classified as an “Adversarial information retrieval” technique in the computing world. I say this because AIRWeb for example consider “malicious attempts to influence the outcome of ranking algorithms, aimed at getting an undeserved high ranking for some it[...]
